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“To us, it’s the evolution of a common heritage, representing a clarity in aesthetics and the knowledge of good craft. It’s about honesty and efficiency in materials and the simplicity of purpose.”

- WHATSWHAT

 
 
 
 
 
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The Collection

The lamps are based on the theme 'Potential Energy' and were created under the name WHATSWHAT as a side project while enrolled at Konstfack's Master program in Stockholm.

The lamps represent the prescience of both suggested and actual movement. Each piece expresses a different take on potential energy.

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Process

All pieces were designed and prototyped by us as a side project to our regular studies.
 

This approach brought as close to the materiality of the objects and enabled us to think with our hands.

 
 
 
 
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Pop

 
 
 
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Pull

Produced by Muuto

 
 
 
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Greta

Produced by Svenskt Tenn

 
 
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Collaborations

For this project, we collaborated with a number of other designers and craftsmen. 

Seoul based designer Kyuhyung Cho created the identity for the exhibition including fonts and posters.

 
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Awards

ELLE Decoration Lamp of the Year

Muuto Talent Award

 
 
 
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